The Conceptual Design Phase is aimed at identifying and supporting a business opportunity.

For any type of Process Plant, Conceptual Design comprises the Identification of the project, Site and Process Licensees and the selection of any viable alternatives.

During this phase, ATM’s experience and background is useful in assisting the Customer to:
- define its Automation and Telecom strategies and Preliminary Control System Architecture;
- select the most suitable and updated technologies.

For operating Plants, ATM, based on a Site survey and appraisal of the status of the existing Instrumentation and Automation Systems, can assess the expediency and feasibility of replacing or upgrading them.